Doe Deere, the founder of Lime Crime, believes that every individual should make their own dreams become a reality. While she has spent her life pursuing her dreams and experiencing a great deal of success, she points out the fact that every individual has whatever it takes to find their own dreams and see them through. She also wants everyone to understand that each person has their own path, something they are passionate about that makes them feel more alive inside. She spends almost as much time serving as something of a messenger to help people understand and then pursue whatever it is that makes them happy as she does selling cosmetics. In that particular sense, she has become a person that many people look up to, even those who aren’t necessarily interested in fashion and cosmetics. This is because she has an innate understanding when it comes to things like encouraging people to follow their own dreams and refuse to give up until those dreams come to fruition.
In order to understand how Doe Deere is so capable of understanding these types of complex thoughts at such a young age, it is imperative to gain a better understanding of her history. Growing up in Russia until she was 17 years old, Deere moved to New York City with the dream of becoming a professional musician. This might be a dream that a fairly large number of people have, but there is an especially small group of individuals that actually make it a reality and Deere was one of those individuals. She started playing in a band, got married and eventually moved to Los Angeles. While pursuing her dream of becoming a musician, she started making cosmetics because she couldn’t find the colors that she wanted over the counter. Sooner or later, people started asking where she was getting those cosmetics and when she told him that she made them herself, she had a ready-made company with a profit margin that was already built in, as many people were already demonstrating a great deal of interest in buying these products before they were even available for sale.
She points out that she never gave up on a dream. In the pursuit of one dream, she actually found one that was even more important to her and fulfilled her in every way possible. Through interviews, she has expressed the understanding that each person has something special inside of them that makes them unique. Most people find out what that something is when they stumble upon something, either intentionally or otherwise, that makes them feel a great deal of passion and pride for what they do. She encourages people to hang onto it when they do find that special something and to pursue it with everything they have inside of them. She readily speaks about the happiness that most people feel when they are involved in something that makes them feel like life is truly worth living each and every day. In that way, she serves as a role model for every person that has something to achieve and she is living proof that it can be done.
Follow her @doedeere